Botox in a bottle: The £125 moisturiser that promises to freeze time… by mimicking the paralysing effects of snake venom
By DAILY MAIL REPORTER
Last updated at 2:01 AM on 04th February 2010

Its makers claim it can be applied twice a day, is 100 per cent safe and is said to be used by stars such as Cheryl Cole, Kate Moss and Victoria Beckham.

And now, consumers will be rushing to get their hands on Glamoxy Snake Serum.

Dubbed ‘Botox in a bottle’, the cream freezes muscles by mimicking the effect of a viper’s venom and is set to hit stores next week.

Rodial’s Glamoxy Snake Serum contains Syn-Ake, a neuropeptide that copies the effect the South-East Asian Temple Viper’s venom has on its victims.

Trials showed that after just 90 seconds wrinkles are less noticeable – with a 52 per cent reduction within 28 days.

Katie Holmes, Yasmin Le Bon, Bella Freud and Naomi Campbell are also said to be big fans.

UK advance orders already top 100,000 and demand is set to be incredibly high when it hits shops SpaceNK, Harrods, Harvey Nichols and Selfridges.

Yesterday Rodial’s president Maria Hatzistefanis said: ‘After two years of research and development to find the ultimate muscle freezer, I am very excited to be launching the Glamoxy Snake Serum.

‘There is no other product in the market right now with such amazing and instant results, it’s simply the best.

Botox in a bottle

Snake

What’s your poison?  The temple viper is a venomous pit viper species native to southeast Asia

Snake Serum promises instantly visible results thanks to Syn-ake, an advanced neuropeptide.

Syn-ake provides a mild freeze-like effect which reduces visible facial contractions.

At the same time tiny bubbles work to fill lines instantly while a ground-breaking oxygen carrier called Fiflow BTX boosts glow and radiance with a 3D plumping effect.

By carrying oxygen into the skin Fiflow BTX encourages cell respiration, increases epidermal volume to provide instant plumping and revitalises the skin.

It also works in synergy with a molecule named Dipeptide to reduce contraction of nerves within muscle cells.

At the same time a substance called Proturon helps moisturise and rehydrate the skin.

Real snake venom works by stunning and paralysing the prey.

Glamoxy Snake Serum comes in a 25ml bottle, will cost £125 and is also available at http://www.rodial.co.uk.

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February 4, 2010. Feburary.

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